The Viet Nam Trade Promotion Agency (VIETRADE) is a governmental agency established by the Prime Minister to assist the Minister of Trade (now the Minister of Industry and Trade) in performing the functions of state management on trade promotion activities and orientation. The functions and duties of VIETRADE are specified in Decision No. 4344/QD-BCT dated November 17, 2017:

1. To develop and propose to the Minister or competent authorities for promulgation programs, projects, strategies, plans, legal documents, management regulations on trade promotion activities, investment promotion for the development of the trade, industry and branding.
2. To promulgate particular documents, documents in the agency's specialties and other documents relating to the state management of trade promotion, investment promotion for the development of the industry, trade and branding in accordance with the provisions of the law.
3. To organize, direct, provide guidance and inspect the implementation of legal documents, strategies, programs, projects and schemes on trade promotion and investment promotion for the development of the industry and trade in accordance with the provisions of the law.
4. Regarding trade promotion and investment promotion for the development of industry and trade:

a. To advise the Minister in constructing national trade promotion strategies, supporting mechanisms for participating in trade promotion activities, developing and promulgating the National trade promotion program, trade and investment promotion strategies and policies for the development of industry and trade within the scope of the Ministry’s state management authority;

b. To assist the Minister in directing, guiding, organizing, examining, synthesizing and evaluating the implementation of the National Trade Promotion Program;

c. To assist the Minister in directing, coordinating, cooperating and supporting trade promotion organizations in trade promotion activities in accordance with the provision of the law; building, developing and improving the capacity of the trade promotion organization networks;

d. To manage and monitor annual funding from state budget for performing trade promotion activities in accordance with the provisions of the law;

e. To propose to the Minister regulations on contents and operation requirements for commercial advertising, fairs, trade exhibitions, sales promotion, display and introduction of goods and services domestically and abroad in accordance with the provisions of the law;

f. To organize the implementation of administrative inspection, supervision and specialized inspection of trade fairs, exhibitions and promotions within the authority of the Ministry of Industry and Trade in accordance with the provisions of the law;

g. To direct and provide guidance to the Departments of Industry and Trade on the state management of trade promotion activities in accordance with the the provisions of the law.

h. To coordinate with economic and trade departments at overseas representative agency of Viet Nam in trade and investment promotion activities for the development of the industry and trade;

i. To perform market research to determine trade promotion policies, promote investment for the development of industry and trade and support businesses; providing market reports, industry reports, supporting domestic and international trade promotion agencies, enterprises and organizations; organize research and development activities for markets and products;

j. To organize and implement trade and investment promotion activities for the development of the industry and trade; organize activities to introduce products abroad; manage Vietnam's product introduction centers, trade centers, and trade promotion centers abroad.